About Team Our Story Process Journal
What We Do Digital Audit & Strategy Web Design & Development SEO & Paid Ads Content & Brand Messaging
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We Grow Engaged Audiences of Purpose Driven Brands

 
 

We work with people who desire to sustainably grow together. We work with brands who see business as an extension of building a better tomorrow, all working together with humility and sincerity. Our team culture and service model offers an empathetic marketing agency experience. One where we intentionally listen to the brand's purpose and vision, creating a personal and value aligned relationship. We help people fall in love with what, how and why you do what you do through our digital marketing partnerships.

 
 
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Project Based Digital Marketing & Creative Services:

Our Five Sustainable Growth Marketing Project Programs

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Oak
Oak

Digital Audit & Strategy Services
With in-depth research and analysis, we take the time to understand the in’s and out’s of your target market and audience. What makes them tick? What are their pain points? We answer these questions and more to help elevate your brand’s online presence.

Visit Digital Audit & Strategy Services Page

Birch
Birch

Website Design & Development Services
Your website, more often than not, is your brand’s first impression. Our primary goal is to make your website user experience enjoyable and easy to navigate by being intentional throughout the entire process, from design to content, user data analytics and everything in between.

Visit Web Design & Development Services Page

Redbud
Redbud

Content & Brand Messaging Services
Your brand has a unique beginning — a compelling story of how you came to be. We’re here to help you tell that story and share it in a way that’s authentic to who you are, what you believe in, and who you hope to be in the future.

Visit Content & Brand Messaging Services Page

Sourwood
Sourwood

SEO Services
SEO is the backbone of your website. Think of it this way — if search engines can't find you, then none of your hard work matters.

Visit SEO Services Page

Dogwood
Dogwood

Paid Advertising Services
Paid advertising is the next step in taking your sales and marketing initiatives towards higher conversions and increasing your brand’s awareness digitally. With intentional ad copy, careful design, and tracking, we take care of the nitty gritty work for you.

Visit Paid Advertising Services Page

 
 
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Monthly Digital Marketing & Creative Retainer Services

Our Five Sustainable Growth Marketing Programs:

Our variety of retainer programs allow you to choose what you need most to maintain and grow your success online. These monthly services allow us to take care of you digitally, while you spend more time focusing on other areas of your brand’s needs.
*3 months minimum partnership required.

Monthly Program Icons
Iris
Iris

Technical SEO Strategy and Execution

Google Analytics and Conversion Rate Optimization

Web Design and Development Updates

User Experience Advancement

Digital Marketing Strategy

Azalea
Azalea

Paid Advertising Management

Technical SEO Strategy and Execution

Google Analytics and Conversion Rate Optimization

Web Design and Development Updates

Digital Marketing Strategy

Landing Pages for Paid

Magnolia
Magnolia

Content Creation for Blogs and Web Copy

Brand Messaging

Email Marketing

Ongoing Topical Research

Technical On-site SEO

UX Analytics & CRO

Web Design & Development

Digital Marketing Strategy

Winterberry
Winterberry

Paid Ad Management

Technical SEO

Content Creation

Email Marketing

Advertising Setup

Ad Copy & Design

Custom Tracking Setup

Ongoing Market Research

UX Analytics & CRO

Web Design & Development

UX Testing

Digital Marketing Strategy

Bluestar
Bluestar

Multiple Channel Paid Campaigns

Technical SEO

Content Creation

Ongoing Research

Advertising Setup

Ad Copy & Design

Website Design & Development

Custom Tracking Setup

Email Marketing

UX Analytics & CRO

UX and A/B Testing

Training and On-boarding Staff

Digital Marketing Strategy

 

 

Meet the Team

 
 

Casey Nifong

Founder and Search Strategy Director

KAROLINA DRÓŻDŻ

Digital Marketing Director

Jenny Baker

Content Marketing Director

 

Kirsten Clauer

Interactive Director

Yumi Shill

Operations & Digital Project Manager

Ben Quirk

Digital Marketing Web Developer Strategist

 
 

What we do:

We specialize in SEO, website UX strategy, relationship and intent driven content creation for websites and web based collateral, digital strategy consulting, market research, and paid advertising focused on sustainable growth lead generation.

What we don’t do:

We do not offer quick fix lead generation or fast turn around campaign execution. We require a 90 day minimum expectation on getting results from a new campaign. We also do not offer social media management and execution.

 
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We love working with brands and people who are:

  • Values driven

  • Legacy minded

  • Committed marketers

  • Socially aware

  • Collaborative

  • Relationship focused

  • People-first minded

What makes our programs sustainable for our clients? 

  • Capacity Building

  • Trust

  • Flexibility

  • Personalized Customer Care

  • Transparency

  • Ownership 

  • Showing Up as an Ally

  • Shared Vision and Passion

 
 

Trusted Partnerships

Client Logos
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 Testimonials

“The team at MLD is that rare combination of results-driven and great-to-work-with professionals. As of this review, we have been working with them for 6 months and they have really taken on a mountain of work that my small team never would have been able to accomplish, all while helping boost key SEO rankings, really ramping up our advertising efficiency, and countless other wins. Casey and her team work hard to understand our business and guide it based on our needs. I recommend them to everyone that I know professionally that could benefit from them, so it only makes sense that I share my experience here as well.”
— Bradlee Hicks, Marketing Director of Diamond Brand
“When we interviewed with Casey and Karolina to help us with a variety of marketing and SEO needs, we were pleased with the ideas, energy, knowledge and enthusiasm that came from both of them. The engagement energy and progress we have seen in the last 6 months has meet and exceeded our expectations, and we are in a much better position going forward and continuing to develop our tactics and ideas. As new team members have been added to help support our needs we are equally pleased with the level of knowledge and expertise. We look forward to continuing this relationship. ”
— Willy, Owner of 1900 Inn on Montford
“With our company going through staffing changes and a major rebranding effort Casey and the team at MLD has helped us step back and reexamine our marketing needs and strengths. This work is helping us create an intentional, holistic strategy going forward. The whole team is very easy going, friendly and fun to work with too. Always, a treat to hop on a call. Looking forward to where we go in the coming months. Thanks!”
— Justin, Marketing Manager, Wonderstate Coffee
“Working with Casey and Karolina has been a great experience! We started by working on SEO together but then more and more projects of ours needed their help. Casey really met us where we were and has been crucial in helping our business gain traction online in a short amount of time. Great communication throughout the process.”
— Andrew, Owner of Sauna House
 
 
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 We would like to invite you to have a conversation with us about how we can build something beautiful, together.

Reach out by filling out the form below: